ELIXIR
branding | motion graphics | web design
Elixir is a motion graphics festival, for which this short promotional video was created. Fluidity and abstraction are the main forces driving the project, created with text layered over footage of laser-cut concentric shapes covered with acrylic paint. The fluidity of the background continues into the digital additions to the video, with the same shapes being repeated as white abstract shapes moving through the foreground, in contrast with the rigidity and structure of the text, being brought in and out with a moving line.
Stills from video promotion.
Laser-cut plexiglass before any paint was applied to the surface.